This worksheet is designed to help you review your Instagram insights each month and identify patterns in how your content is performing. 

Many business owners post regularly on social media but rarely take time to step back and review the data behind their activity. Without this review, it can be difficult to understand which types of content are helping to build awareness, attract the right audience, or encourage enquiries.

By tracking a small number of key metrics each month, you can begin to see clearer trends in how your audience responds to different posts and topics.